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    "parsed_content": "AdvertisementSKIP ADVERTISEMENTSupported bySKIP ADVERTISEMENTPresley Gerber, Model and Son of Cindy Crawford, Dies at 27Mr. Gerber walked the runways for top fashion houses and spoke candidly about his struggles with mental health.Listen \u00b7 4:44 min Share full articlePresley Gerber in Los Angeles in January. He began modeling as a teenager and caught the public eye as a child of Cindy Crawford.Credit...Axelle\/Bauer-Griffin, via FilmMagicBy Leo SandsSept. 21, 2026Updated 10:01 a.m. ETSee more of our coverage in your search results.Encuentra m\u00e1s de nuestra cobertura en los resultados de b\u00fasqueda. Add The New York Times on GoogleAgrega The New York Times en Google Presley Gerber, the son of the supermodel Cindy Crawford who as a teenager forged a promising modeling career of his own and later battled publicly with substance abuse and his mental health, died on Sunday in Los Angeles. He was 27.Mr. Gerber died at a rehab facility, according to records from the Los Angeles County medical examiner\u2019s office. A cause of death was not listed, and a spokesperson for the family did not immediately respond to a request for comment.As a teenager, Mr. Gerber began modeling and caught the public eye as a child of Ms. Crawford, one of the most recognized American supermodels, and Rande Gerber, a businessman.By age 17, Presley Gerber had appeared in campaigns for brands such as Calvin Klein and walked in shows for fashion houses including Dolce & Gabbana and Moschino. According to DNA Models, his management agency, he later became the face of Celine\u2019s Eau de Californie fragrance.AdvertisementSKIP ADVERTISEMENTAlongside his younger sister Kaia Gerber, a model and actor, Mr. Gerber often joined his family on the red carpet and in ad campaigns.The luxury wristwatch brand Omega featured the four family members as brand ambassadors in 2017. The following year, Mr. Gerber appeared in a Super Bowl ad for Pepsi that was narrated by Jimmy Fallon and nodded at his mother\u2019s own blockbuster Super Bowl spot for the same brand from 1992.According to his parents, the inspiration for Presley\u2019s name came from a dinner they attended with David Foster, the Hollywood music producer who was then married to Linda Thompson, the ex-girlfriend of Elvis Presley.Mr. Gerber and his sister attended high school in Southern California for a few hours a day and completed the rest of their schooling online while balancing their modeling careers, they previously said.Before being signed at age 15 by IMG Models, a talent agency, Mr. Gerber was an avid athlete who devoted significant time \u2014 sometimes as many as 10 hours a day during middle school, he said \u2014 to water sports, including swimming, surfing and water polo.AdvertisementSKIP ADVERTISEMENT\u201cI can tell you right now, the strongest addiction I ever had was surfing and being in the ocean,\u201d he once remarked.Even as he pursued a modeling career, however, Mr. Gerber struggled with mental health issues and substance abuse, a battle he waged for over a decade, according to interviews he gave and the accounts of family members.On his Instagram account, he spoke regularly of experiencing bouts of depression and described his time at rehabilitation centers in a series he called \u201cMental Health Mondays.\u201d In a post last year, Mr. Gerber recalled how challenging he had found it as a teenager to adapt to the burdens of life as a working model, including the travel commitments and attention.\u201cI remember within the first week of signing, I\u2019m like in New York, people are taking pictures of my shirt off. My whole life changed within a month. It was a very profound experience, because I had to grow up quickly,\u201d he said in a podcast interview in 2023. In the same interview, he said he hoped to obtain a real estate license as he moved away from modeling.Reflecting on his modeling career last year, Mr. Gerber recalled his mental health declining as he grew older and spent less time participating in outdoor sports. \u201cThe less activity that was in my life, especially for me in the ocean, the more medication I found having to be integrated into my life,\u201d he said.In March, Mr. Gerber shared an Instagram post, apparently from Mexico, detailing his plans to receive a dose of ibogaine, a naturally occurring psychoactive drug that some researchers hope could be used as a treatment for addiction, PTSD and brain injuries. The mind-altering drug is illegal in the United States but is accessible abroad, including in Mexico.AdvertisementSKIP ADVERTISEMENTHis father wrote in a comment on that post: \u201cI\u2019m so proud of you and your courage.\u201d His mother called him \u201ca warrior.\u201dLast month, his sister told Vogue that she was proud of him for openly discussing his struggles.\u201cWhen something like that happens in a family, it kind of levels everyone,\u201d she said. \u201cThere\u2019s only so much you can hide from the world. And trying to put a lid on something just makes the person feel like you\u2019re ashamed of them.\u201dImageMr. Gerber, left, with his father, Rande Gerber; sister, Kaia Gerber; and mother, Cindy Crawford, at their home in Malibu, Calif., in 2017.Credit...Jake Michaels for The New York TimesAdvertisementSKIP ADVERTISEMENT",
    "published_at": "2026-09-21T09:14:36+00:00",
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